MARKETING

How I Landed a Prime TV Spot for My Book

A case study on landing successful media coverage for any business

Photo from Author. Me (Shari Lopatin) doing a TV interview for my debut novel, “The Apollo Illusion”

I used to think self-publishing was for rejects.

You know, those writers who think they’re the next Ernest Hemingway or Sylvia Plath or Toni Morrison, but can’t figure out why every literary agent north of the equator…